🦍 gentleminions - how memes affect the movie industry

🍌 trailer for minions - the rise of gru

pretty much anyone who has a facebook account or owns a tv knows what the minions is

illumination studios has just brought the latest installment to theaters… and created a weird trend

🤵 gentleminions

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• basically, theaters all over the US have been visited by (mostly) teenage boys, dressed handsomely as if they were going to prom

  • a majority of these teens just had a good time but some threw bananas and even damaged screens

  • this started off as just a ridiculous tiktok trend but has led to some people even being kicked out of theaters and having the police involved

• the most significant takeaway from this movement is that according to illumination’s own numbers, viewer numbers for the teen demographic doubled since its last minions film - and i assume illumination would be quite pleased with those numbers

🎞 studios look at memes too

of course, not long ago, memes made a studio re release a film. morbius was a film that released april 1st this year that was met with terrible reviews - it currently stands at an abysmal 16% on rotten tomatoes. however, the internet memed on the film hard - saying it was a masterpiece and praising it for irony’s sake. so, sony re released the film in the hope to make more money. of course, that did not work out well for them

🙏 closing comments

all of this is just one ape’s opinion, but I would love to hear what you think. until next week, happy trading - i’ll be back with a topic that ape-peals to you!